Even for seasoned SaaS folks, analytics tools feel like a minefield. Whether you're in product, marketing, sales, or another team — analytics is a common pain point. Data is often limited, inaccessible, or inaccurate, which makes it hard to make good decisions. In this article, i'll run through various types of SaaS analytics tools, and show you some of the popular options for each category...
Attribution isn't perfect, but multi-touch software lets you get data on all the touchpoints in your customer journey so you can figure out what works. Here's 10 tools for it.
Content marketers should spend most of their time on impactful tasks. Like creating a content strategy, generating content ideas, performing competitor and keyword research, tracking social media, and capturing more leads.Outside of those, there are lower-impact repetitive tasks. That's where content marketing automation can really speed up your workflow, and increase content ROI.Let's look at...
Technical SEO is a rigorous and time-consuming practice, and avoiding it can be costly. If search engines can’t find & crawl your website efficiently, you won’t rank well.Technical SEO does not, for most small & medium businesses, require a dedicated full-time resource. So naturally, outsourcing to a freelancer or agency to get ad-hoc work done makes sense.If you want to outsource your technical...
A B2B SaaS SEO agency gives you a shortcut to finding experienced people who can own & manage your organic KPIs. Finding someone who can work on content SEO, strategy, link building, and technical SEO in-house is going to be tricky. There's likely not enough work in each of these areas to hire a dedicated person, and finding one SEO manager who is truly an expert in all SEO fields is unlikely (or...
Hiring a content marketing agency is a popular route for SaaS businesses. Compared to hiring in-house, it can be a quicker way to bring in expertise & scale up your results. Hiring the wrong agency can be expensive and painful though. Here, I'll give you a few things you should be thinking about to hire an agency, and 15 reputable agencies — with some information about their clients...
You often face the challenge of pulling data from multiple sources and visualizing it to find insights. The solution? Dashboard software. Problem is, beyond the ready-made templates, many of them are actually pretty difficult to customize. If you're looking for something specific, and you require custom metrics or custom dashboard design, you're in the right place. In this article, I'll review...
The number of podcast listeners is expected to reach 424 million by the end of 2022, representing 20% of internet users globally. This number alone proves that podcasting has become increasingly popular. Now, businesses are looking to expand the impact of their podcasts via transcriptions, which is a time-consuming and tedious task. In this article, I’ll review 12 powerful podcast transcription...
Not having the right sales management and reporting solution in place can ultimately lead to lost productivity and revenue. Why exactly do you need sales reporting and dashboards?A sales report provides you with insight into how your sales team progresses. By implementing a strong dashboard solution, sales teams can boost revenue while streamlining the sales process.For small and medium-sized...
In this article, I’m going to give you an in-depth look at the 11 KPI dashboard solutions available on the market today – all for free. Let’s dive in. Here are the top 11 free KPI dashboard software Databox Klipfolio Google Analytics Google Data Studio Microsoft Power BI Google Sheets Mixpanel Tableau GoodData Zoho Analytics Amplitude Scroll down to get the details of each tool. 1. Databox...