In the SEO industry, we've been seeing increasingly accessible and high-quality AI tools to help with our work. We won’t jump down the rabbit hole and go over how AI SEO tools work on a technical level. Instead, I'll provide a concise overview of 12 AI SEO tools, and how they can help you. TL;DR? Skip down to the tools 👇 AI SEO tools can currently speed up several key tasks: Recommending keywords...
If SurferSEO isn't right for you, what other options are out there? Here's a breakdown & comparison of other content optimization tools to help you choose.
It's actually pretty difficult to compare interactive demo tools. Platforms don't offer self-serve experiences, pricing isn't transparent, and products are evolving. Here's what you need to know to choose between Navattic & Walnut.
Looking for a product demo software? Walnut is the market leader, but it lacks some integrations, and there are other options out there to fit certain use cases.
In the SEO & content world, there's a lot of chatter about content velocity. People are preaching the power of publishing high volumes of content, as fast as possible. It's a good strategy for achieving topical authority, ranking in competitive industries, learning quickly, and outpacing the competition. The problem though, is that quality can slip. Writing everything yourself is great —...
Out of the ~7 years I've been doing SEO, 4 of them were in agencies. I've co-owned an agency, and worked as a strategist in a B2B SaaS SEO agency. In that time, I've been involved in selling SEO many times. From prospecting, to working on client proposals, closing deals, client acquisition strategy, and everything in between. Here's 11 actionable ideas (some free, some paid) to help you get more...
As content marketers, our biggest challenge isn't always producing great content. Based on what I hear in communities, and content folks I speak to, their biggest struggle is to analyze content performance, and justify the value it provides. A content marketing dashboard is an excellent step towards being able to do this effectively. I'll share some proven ideas & methods that you can implement...
Attribution models lie, but revenue doesn't. Having a revenue dashboard to check in on key growth metrics is the perfect source of truth for any starting or scaling company. Setting one up can be done pretty quickly, since it's mostly just about connecting data from one place to another. To create one, you have a few options. They are: Use a KPI dashboard tool (like Databox)Use a subscription...
If you want your clients to understand the value of your SEO work (and stick around for a long time), you need to get good at reporting. Here's my advice for you.
If you want (or need) to set some SEO objectives for upcoming projects, you're in the right place. Whether you're pitching to get more clients or figuring out focus areas for an internal team, the fundamentals are similar. SEO can be a broad discipline, and you can't work on everything at once. Having (& communicating) your objectives & their importance will improve focus, results, and it'll help...